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#FullscreenHangout Returns! We’re bringing it back: we’re excited to announce the return of #FullscreenHangout, our live stream for creators! Tune in next Tuesday, January 27, at 1:00pm PST! Our first guest will be our newest partner, Epoxy. As we announced back in December, Epoxy connects you with your fans and followers more easily across all types of social media. Epoxy’s team will answer your questions about who they are, what they do, and how their product works. Best of all, you’ll have the chance to win some prizes! First, we’re giving away Fullscreen and Epoxy swag: to enter, tweet using the hashtag […]

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Do YouTube views drive beer sales? [infographic] The alcohol industry—and U.S. domestic beer in particular—is one of the most competitive industries in the world. Entrenched brands battle it out year after year with hopes of capturing share in a market worth more than $23 billion annually. Marketing in the beer world has traditionally taken place through established channels, particularly on TV. But more and more, savvy marketers are beginning to explore the power of the digital realm, with YouTube at the forefront. As it turns out, there’s a good bit of beer-related activity on the platform already—it’s only a matter of time before a winner emerges to […]

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#FullscreenHoliday contest results Our #FullscreenHoliday Vine contest came to a close yesterday. We asked you to create a six-second Vine answering the question: “What does the holiday season mean to you?” And many of you replied with some excellent videos! Thanks to everyone for your submissions. And now, here are the winners! In third place: Congrats Chris Starr! You win a Fullscreen T-shirt. In second place: Congrats, Austin Porter! You win a $50 Spreadshirt credit and a Fullscreen T-shirt. And our first place winner . . . Congratulations, Jordan Paul! You win our grand prize of a $100 Spreadshirt credit, a Fullscreen T-shirt, […]

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Win $100 in 6 seconds in our Vine contest! Happy holidays! December is here, and it’s time to break open the egg nog, snuggle up with some warm blankets, and enjoy time spent with family and friends. We’re kicking off the festivities here at Fullscreen with a Vine contest for creators! Create a six-second Vine answering the following question: “What does the Holiday season mean to you?” Is it a family tradition? A certain food? The presents? Let us know! How to enter Record a six-second Vine! Tweet us the Vine! Make sure to tag @Fullscreen and #FullscreenHoliday Enter as many times as you want! What you can win 1st prize: $100 Spreadshirt credit, […]

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Audio on a shoestring budget Last month, we spoke about shooting videos on a budget. And if you’ve had sticker shock from researching cameras, get ready for more of the same when you look into audio equipment. True, quality audio is crucial to improving your videos—but there are great budget options so you don’t have to spend thousands of dollars on audio equipment up front. Here are some of our favorites. Static mics Blue Yeti ($99) A USB microphone, this is great for podcasting, music, and narration. It gives great quality and is easy to set up. Logitech G35 7.1 ($59) Fantastic for gamers looking […]

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3 reasons to be thankful this Thanksgiving Thanksgiving: a time of bonding with family and friends, eating great food, and giving thanks for what we have. Here at Fullscreen, we (and three of our top creators) have a short list of what to be thankful for this holiday. Food Be thankful for food. All the food you get on Thanksgiving. And the fact that you don’t have to cook the meals! Unless your family makes you help, or if you’re meeting your significant other’s family and want to impress them with your culinary skills. Listen to this song by Michelle Glavan and company—it’s bound to help you […]

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Black Friday on YouTube [infographic] Historically, Black Friday was a one-day shopping extravaganza, full of door-busting deals, extended shopping hours, and the occasional tug-of-war over the last remaining (suspiciously understocked) toy. In recent years, consumers have reshaped this free-for-all into a week-long event, avoiding long lines the day after Thanksgiving in favor of shopping on their own time, from the comfort of their homes. This evolution has changed the way retailers reach their customers and also transformed consumers’ buying process—inserting YouTube and mobile devices squarely into the process. Shopping research on YouTube In a recent study, 64% of people cited YouTube as the single most […]

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A video creator’s guide to constructive criticism The best way to improve as at anything—whether you’re an illustrator, a writer, or a video creator—is to get constructive feedback. It’s the negative feedback you might fear—but you shouldn’t! Of course, nonspecific negative feedback like “You suck!” or “I hate you!” don’t do much to help someone. But if you genuinely don’t like a video that someone created and you want to express that dislike, there’s a constructive way to approach it. If a serious video creator has done something that doesn’t click with their audience—whether it’s weak visuals, poor editing, bad audio, or an abrupt change in channel […]

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Shooting videos on a shoestring budget After developing your YouTube brand and designing your episodes, it’s finally time to pick up the camera and start shooting your video! If you’re like many online video creators, you probably had sticker shock when you bought your first camera. Some creators have invested hundreds—if not thousands—of dollars into quality lenses, sturdy cameras with built-in microphones, tripods, lighting, green screens, and so on. And the quality shows in their videos. The good news? There are ways to cut corners when you’re shooting videos on a budget. Bargain vendors First, keep in mind that Fullscreen creators get an exclusive discount on […]

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How to write, design, and schedule a YouTube episode So you’re an online video creator. After thinking about and deciding on what your YouTube “brand” will be, it’s time to pick up the camera and start filming, right? Not quite yet! Chances are you should do a little more prep beforehand: first, by writing what the content of each video, or episode, will be. Plot out your episode Unless your video is a short film (or animated short), a traditional “script” probably won’t apply. But the concept of storytelling does still apply. Whether your focus is fitness, gaming, music, or something else, think of each video you make as […]

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6 Fullscreen dos and don’ts for Halloween Note: Some videos contain foul language. Viewer discretion advised! Halloween is upon us, and we at Fullscreen are ready to bedeck our pets in cute costumes, watch our favorite horror movies, and eat an absurd amount of chocolate. But what does it really take to do Halloween right? To help out, we asked Fullscreeners to send some videos to our Twitter account, and we came up with a list. Here we go! DO carve a pumpkin. It’s Halloween—go for it! Take a look at the one RolyUnGashaaHD made.   DO watch your favorite horror movies, but DON’T get killed if […]

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